Project Creo is a tool that provides meaningful value to the Medscape sales team. It allows non-technical sale representatives to rapidly produce mock destination pages with real content to support the the sale of their products to their clients. It's purpose is to maximize the sales team's efficiency and in turn, increase organization revenue.
I led the design efforts in seeing this product come to life. Through the COVID-19 era, I worked remotely with product managers and designers to identify problems and rapidly build solutions that guided us to the completion of this versatile application.